December 2013 BCDC Monthly Activity Report
For December 16, 2013 monthly BOD meeting
•· Growing Bowman Facebook page up to 287 followers from 265 last meeting.
•· Growing Bowman County Radio November Speakers: Cathy - Chamber events, Chris Peterson - SW Healthcare, Teran - Vacant Homes Initiative & Leadership Short Course
•· E-Newsletter - 430 emails received the newsletter on November 14, 2013. The newsletter had a 52.3% open rate, additional details on the newsletter can be found in the included Newsletter Report.
•· Another photo session was held with Turbiville Photography to continue to grow our photo library. Top choices have been submitted and we are awaiting the final edits.
•· Worked on a 2014 Marketing Plan to be included in the Partners in Marketing Grant. Met with Ted Hanson from KK Bold to gather input. KK Bold suggested focusing more on the social media sites, twitter and Linked-In, as part of our overall marketing plan to drive individuals back to the revamped website. We are looking to other communities to decide if this would be an effective use of our marketing dollars. The purpose would be to drive everyone back to our website.
•· Partners in Marketing Grant: Almost ready for submission. Deciding on final budget and request.
•· TIF District: City Commission approved the Resolution for a General Development Plan. This outlines all the "powers" given to the City in regards to TIF Districts. Created a map outlining the specific areas that could potentially be approved for a TIF District.
•· Laura and Teran were invited to be a part of the Extension Services Advisory Board for Bowman County. We attended an annual overview and contributed ideas for areas of focus for 2014.
•· RLND Short Course: The course curriculum and agendas are nearing finalization and we continue to receive registrations for the program, 6 individuals have registered thus far.
•· Laura attended the Finance Research Outreach program put on at the Strom Center by the SBDC. There was a good representation of local developers and banks to learn about the many financial resources available for growing the economy in SW ND.
•· Laura is working on formulating an official SBDC report for a monthly update on time and activity related to the SBDC.
•· Clients: We have met with 1 new client this month. Worked with a possible new non-profit in the area, secured Bal. Equine SW REAP funding, worked with construction related businesses and 8 continuing clients. Time was also spent verifying appropriate tracking for each client has been completed.
•· Meeting with business franchise. Interested in opening new locations and looking for someone interested in management.
•· Finalized the BCDC/BACC Employee Contract. It was approved by both boards and Steve Wild. As of 01/01/14 the Executive Secretary will be a full time Development Corporation employee contracted out to the Chamber.
•· Teran conducted the employee evaluations for Laura and Cathy and the Executive Committee conducted the Director evaluation. Board approved wage increases for 2014.
•· Teran attended the Department of Commerce Developer's Roundtable as well as their New Professional's Day.
•· Teran attended the Vision West Federal Roundtable with Commissioner Lynn Brackel. They are currently working on making edits to the Regional Plan.
4th BCDC Board
5th Chamber Board
5th Tax & Tourism
5th Bowman City Commission
11th Veteran's Day - Closed
13th RZ Meeting
13th Economic Developer's Roundtable - Bismarck
14th Commerce New Professional's Day- Bismarck
18th BCDC Board
18th Bowman County Extension Advisory Committee
19th Finance Outreach - Dickinson
19th City Commission
20th Vision West Federal Roundtable - Dickinson
26th SBDC Regional Director at Bowman Office
28th-29th Thanksgiving Vacation
1st Poker Tournament
3rd Chamber Board
3rd City Commission
5th SBDC Regional Conference Call
6th "The Landing" Construction Celebration
10th SBDC Regional Conference Call
11th Developer's Agreement Meeting
12th School Advanced Education Meeting
16th BCDC Board
16th All Seasons Meeting
17th SSBCI Annual Meeting - Mandan
25th Christmas Day
Project Short List
Entrepreneur Development Training
Workforce Recruitment Tools
Fall 2013 Newsletter Report - 12/2/2013
The Bowman County Development Corporation's Fall 2013 Newsletter was sent to 505 email addresses on November 14, 2013 at 4:10 PM. Below summarizes the results of this marketing effort.
505 emails on mailing list
430 emails delivered
225 opened - a 52.3% open rate
83 clicks - 19.3% click rate
Past two newsletters:
Vol. 1 42.6% open rate
Vol. 2 47.9% open rate
Vol. 3 30.1% open rate
Articles in order of most clicks:
The newsletter link was also shared on the Growing Bowman County Facebook Page.
Overall it was a successful newsletter campaign. We will continue to strive to include relevant and effective articles in the newsletter to up our opening rate. I would like to increase open rate to 60% on our next distribution. I strongly suggest, although it wasn't formatted as nicely, include pictures with articles.